Hyperbole For Sale, part 9
A Novelty Unparalleled
I don’t have a clue what that red machine/gear is, but that’s what makes it interesting. Like the concentric circles (both on the same block) surrounding it, the machine/gear was printed from a vintage advertising cut. The type is handset 18 point Park Avenue, from the American Type Founders. The sheet size is 5 x 7 inches; the paper is Mohawk Superfine, Smooth, White, 100lb. cover.
looks like a roller bearer (similar to a ball bearer). I had roller bearers in one of the proof presses I owned years ago. Manufactured by SKF in Sweden, the press was probably an Eickhoff. p.s. still waiting for some slow mail with something in it!