Hyperbole For Sale, part 3

Improved! Like Never Before
“Like Never Before” was typeset in 15 line Gothic and printed in metallic silver. Wavy, type high brass rules interleave the lines of wood type.

Improved!
The exclamation “Improved!” was set in 24 point Kaufmann, with brass rules above and below. As you can see in the next image, I used furniture from an angle-bodied wood type script font to slightly rotate the line.